That most Ghanaian celebrities fail to recognize the crucial role social media plays in today’s world, is a matter of great concern to me. I find it difficult to understand why some simply don’t want to be a part of the new age. Assuming you are lost as to what social media is or what it constitutes, Wikipedia tells us it is the means of interaction amongst people in which they create, share and exchange information and ideas in virtual communities and networks. Social media networks/platforms that are usually used by celebrities over the world include Twitter, Facebook, Instagram, Vine, Keek, Google +, Tumblr, Pinterest, Flickr, Vimeo and to a larger extent YouTube. These have become means through which celebrities get to maintain personal and direct contact with their fan base. I have noticed however that with the exception of few of our celebrities, most dont see the relevance of social media. It’s either they are not signed on to any of the above or their existing o...