Skip to main content

Sandy Alibo's Surf Ghana is a mainstay of pop culture and escape


In 2021, Harmonie Bataka left her job in the banking industry to follow her love of skateboarding. Before the decision, she had an active interest in the field but was not practicing full time due to the demands that came with work, and other responsibilities. Years later, she is now a skateboarder, teaching other women and girls as a skateboarding tutor with the Skate Gal Club, amongst other endeavours including modelling. 

 

Bataka’s journey is one of several young people in the growing surfing and skateboarding space in Ghana due to the efforts of the Surf Ghana collective, which, per its   website, “uses the practice of extreme sports as a driver for diversity in education, social inclusion, and empowerment of the youth while curating events and sporting experiences provided by specialized instructors.”

 

The non-profit organization was founded in 2016 by Sandy Alibo, who was inspired by her passion for skating and her experience supporting extreme sports management in Europe. As a “collaborative project,” as she insists, it is an integral part of bringing surfing and skating to the forefront of Ghanaian mainstream and pop culture. It is a community of people brought together by their passions, love for the sport, and looking out for one another. For some of these individuals, it is an escape from the formality of what life is supposed to be, and the freedom to go after what they want.

 

I was good at school but it’s not something that I really wanted; you know. I wanted something other than that. I wanted something more that wasn’t the norm,” stated Bataka in an interview with Bside.

 

[SurfGhana] has actually given me the best people I have ever met aside [from] my family.”

 

She likened being a member of the Surf Ghana collective to having the opportunity to choose a family for oneself, praising the unwavering support they have for each other regardless of how different they are.

And that’s something that is very, very important I think in life because if you don’t have the support, you would just be lost in the world,” added Bataka.


courtesy the bounce.net


 

In May this year, she was one of four members of the collective who showed off their skills in France at 2022 FISE, one of the world’s most epic sporting events that brings together professionals and amateurs around the world to compete in skateboarding, rollerblading and other games.

 

As part of activities marking the event, Alibo spoke about skateboarding in West Africa, and also announced a collaboration with the World Skate Skateboarding, the international federation responsible for the global development of skateboarding. The collective’s main goal per its website is to create a sports ecosystem that would benefit sports athletes and Ghana as a tourist destination.

 

When Kendrick Lamar visited Ghana for the first time this year, coinciding with the release of his album ‘Mr. Morale & The Big Steppers,’ one of the places he was spotted at was Freedom Skatepark, the sport and art hub. It is also Ghana’s [and West Africa’s] first fully operational skatepark.

 

The Lamar visit was a constellation of all the goodwill the park has garnered over time. It has always sparked interest; visits like the American rapper only go to validate the umbrella under which it has managed to build a global affinity for something that keeps giving. The park is a story of many parts, founded on empowering and enabling creativity, freedom, and the will to dare. In the streets of Accra, daring is a necessary dawn-to-dusk badge proudly worn by its go-getters.

 

The park was opened to the public in December 2021 as a space for young people to honestly and freely express themselves. Among other things, users are provided with skating gear by Surf Ghana, skate lessons, and women-only skate training.


 

An initiative of The Surf Ghana Collective, it was built through crowdfunding, partnerships, and backing from the late Virgil Abloh, Vans, Tony’s Chocoloney, SAF Ghana (STL-Amandi Foundation), Wonders Around The World, Space Accra, Ghanaian spatial design studio, Limbo Accra, Daily Paper, the Streetwear brand, AFD (French Development Agency), and the Embassy of the Kingdom of the Netherlands.

 

It is said to be housed in a 500-meter square space. The design of the Freedom Skatepark includes the Ghanaian Adinkra symbol ‘Fawohodie,’ representing independence, freedom, and emancipation. It also pays homage to Abloh, who supported and was involved in the development of the skatepark.

 

Users can access coaching programs, art workshops, a Wi-Fi café, and the country’s first skate shop.

 

Located in Shiashie, East Legon in Ghana’s capital, it has also become a celebrity magnet attracting the likes of Lamar, Vic Mensa, and Chance The Rapper.

 

Photo credit: Tommy Taylor


“I think it definitely brings awareness to the project. Besides that, it also helps us to get sponsors. It is easier for us now to submit [proposals],” said Alibo of the phenomenon. 

 She also disclosed that celebrity focus has turned around the past situation of receiving only about ten responses to some 200 proposals.

 

The change, she disclosed to Bside, has provided the opportunity to reach out and connect with international brands compared to working with local brands who are not necessarily interested in investing in the park and the project. The percentage of local brands/companies investing in the Skatepark is very low, she added.

 

So that means all of our sponsors are international brands. That is something sad. I think it is just to say that these artistes actually help us to bring awareness from international brands, international support [for us] to keep going.”

 

The main goal of the collective at the moment, Alibo shared, is to get local sponsors, and eventually to be “fully independent.” 

 

One of the companies actively supporting the Surf Ghana collective is Vans, one of the world’s largest apparel, footwear and accessories companies. In December 2021, the company announced a long-term partnership with the not-for-profit organization.

 

Per a post online, it is part of the brand’s plans to “improve skateboarding and surfing accessibility for the local community as well as provide job opportunities in various sectors such as sports and tourism in West Africa.”

 

There is no denying the impact of SurfGhana – not only in sports but also in mainstream culture through collaborations with creatives like Worlasi, La Meme Gang, Nana Danso, Ahmed Partey, David Alabo, Awo Tsegah, $pacely, and Superjazzclub. 

 

In late 2022, the collective partnered with  BOILER ROOM on an event, showing how they’ve evolved over the years to include a content and production agency arm.

 

The thread from this interview, which included Julian Carl Mihindou, the coordinator, points to a collective not resting on its laurels despite its many achievements over the past six years. 

 

Its list of must-achieve goals includes getting official recognition by government institutions, the needed support, and the understanding that it is an avenue to create job opportunities for young people.That, in turn, would have a big effect on convincing parents that surfing and skateboarding are viable career or life options. 

 

For me, the main thing is excellence in arts, sports, and culture,” said Alibo. “It’s bigger than us. It’s not just us now. It’s a movement.


Originally published by BSide on December 31, 2022

Comments

Popular posts from this blog

Sarkodie's 'Ralph Lauren' Staying Power

‘Sarkodie is still the Man,’ reads the headline of a  culart.blog  review following the debut edition of his ‘This Is Tema’ concert in October 2019. The headline might be easy to dismiss but casual observers of the Ghanaian music industry will admit the past few years, especially 2019 was a difficult one for the ‘Lucky’ artiste. Going by his own standards, recent songs he’s released, which are largely considered rotation-heavy, don’t compare to the level of ‘Adonai,’ ‘you go kill me,’ ‘Illuminati’ and or ‘Original.’ In an industry where an artiste’s relevance is based on whether he or she is a hit-making factory, the two-time Ghana Music Awards ‘Artiste of the Year’ winner surprisingly hasn’t lost his star power or become a ‘victim’ of diminished relevance according to the unwritten rules of the industry he finds himself. Sarkodie still rubs shoulders with talents who are enjoying mainstream relevance like Kwesi Arthur, Kidi, Kuami Eugene, Fameye and Stonebwoy among others – w

The Journey from Jane to Efya

Songstress Jane Fara Fauzzier Afia Boafowaa Yahaya Awindor, known in showbiz circles as  Efya  continues to ride up high. Her recent success stories, which include winning Best Female Video at the just ended 4Stye Muisc Video Awards, justify the hope many personalities in the Ghanaian music industry have in her as the next big thing. Efya got introduced to the Ghanaian music scene when she made it as one of 12 finalists of the music reality show “Stars of the Future” in 2008. She placed second in the competition to winner Irene Logan. Efya is a product of Yaa Asantewaa secondary School and University Of Ghana, Legon, where she graduated with a degree in Theatre Arts and Music. Between 2008 and 2011, she was part of the group ‘Irene and Jane’. They released one album “Unveiled” before going their separate ways. After the break up, the then Jane changed her name to Miss Jane and then later, to Efya. Efya got signed to  One Nation Entertainment  in 2011. Her first single after she left th

J. Derobie on his debut EP ‘Nungua Diaries’ and his musical journey

  Ghanaian artiste, J. Derobie is thankful! Thankful for the ability to make a career off his love for music, and the journey he is on. Born Derick Obuobie Jnr., he was discovered through Mr. Eazi’s emPawa Africa project – an initiative to mentor and support emerging African artistes. His song ‘Poverty,’ released on January 11, 2019 earned him mainstream acclaim, and has garnered over 1.4 million views on Youtube.   His talent and co-sign from the likes of Kranium and Popcaan have propelled his craft onto the global music stage.  On July 3, 2020, he released his debut EP ‘Nungua Diaries,’ named after the community he grew up in, and life experiences.  In this interview with GQ South Africa, J. Derobie talks about the themes on the project and the premiere of ‘My People’ on Diddy’s Revolt TV.  GQ: Your debut EP is titled ‘Nungua Diaries.’ Can you speak on one specific thing that has been of great benefit to your career because you grew up in Nungua? JD:  Starting to love music. It all s

Ria Boss on her song soundtracking Michaela Coel’s ‘I May Destroy You’ TV series

  In July 2020, a song by Ghanaian soul singer, songwriter and producer, Ria Boss debuted on HBO, the American pay television network and BBC One, the first flagship television network of the British Broadcasting Corporation. Titled ‘Intro,’ the song plays as Terry (Weruche Opia) and Kwame (Paapa Essiedu) engage in a heartfelt chat in a bathtub in episode 7 of ‘I May Destroy You,’ the critically acclaimed British comedy-drama television series created, written, co-directed, and executive produced by Michaela Coel who also plays the lead role of Arabella in the show. The song is off ‘BORNDAY’ EP – one of 11 EPS Ria released within 11 weeks on her #ThankGodItsRia project between September and November 2018. She produced, mixed and mastered the song herself. Maria Emmanuelle Grace Bossman-Damiba was born in London to Ghanaian and Burkinabe diplomat parents. She was raised in Ghana, and relocated to the United States of America in her late teens. She moved back to Ghana in 2017, and in the

Steve Harvey to host Ghanaian version of 'Family Feud'

American comedian and Television Host, Steve Harvey is heading to the African continent with popular show ‘Family Feud,’  livefmghana.com  can exclusively report. His company, Steve Harvey Global has obtained rights to launch and host Ghanaian and South African versions of the television show. Harvey’s company got the franchise license from Fremantle, a British international television content and production/distribution subsidiary of Bertelsmann’s RTL Group. “Bringing  Family Feud  to Africa has long been a dream of mine,” says Harvey who has hosted  Family Feud  since 2010. “I believe  Family Feud  will become a household name for local South African and Ghanaian families. And this is just the beginning in Africa. I expect this show to lead to multiple media and business projects in and throughout the continent.” ‘Family Feud’ features two families competing to name the most popular responses to gathered survey questions in order to win cash and prizes is one of televisi

Kenyan podcaster Adelle Onyango talks about 100 episodes of her podcast 'Legally Clueless'

In early February 2021, Kenyan Media Personality  and  activist   Adelle  Onyango   celebrated a new achievement  – 100 episodes of her   Legally Clueless   podcast. On the podcast, Onyango documents her journey as an “evolving unapologetically African woman.”  She also shares experiences of Africans around the world.  Since its debut in March 2019,  Legally Clueless  podcast has  grown  to become a chart-topping favourite. It averages about 10,000 plays per week, and has over a million streams in total. Onyango resigned from her  high-profile Kiss FM  job to  focus  on the  podcast . “This  milestone  validates  my  journey, as well as tells other Africans it is possible to come into the [podcasting] space and have agency over their stories,” says Onyango. Legally Clueless  was ranked as one of the most popular podcasts in the East African country in 2019 per a  OnePulse  research, tying with Joel Osteen’s podcast for the top spot. In 2020, following a deal with Trace FM Kenya,  Legal

In 2020 Live Performances Went Virtual

Once considered a marketing gimmick, virtual shows have become the premier musical experience in the past five months following the complete change of the live music industry due to the restrictions presented during the coronavirus pandemic. Said shows have moved from the early days of being streamed largely via low quality smartphones to being well-produced by a professional camera crew and offering fans experiences akin to in-person concerts. The format is regarded as a reliable source of income for stakeholders in the music industry regardless of whether in-person concerts return or not for now. Platforms like CEEK VR, Facebook, Instagram, Fortnite, Youtube and Twitch have made it possible for artistes to visually interact with their fans through performances streamed online. StreamElements, a live streaming service provider reported that users of Twitch watched 1.1 billion hours of content when lockdowns started in March in the US – a new record since the platform was launched in 2

Juliet Ibrahim on her directorial debut and memoir

  Actress, producer and author, Juliet Ibrahim stays winning! Her  career is thriving  in a season marked by job losses, death and delay of projects brought about by the coronavirus pandemic. Even challenges caused by the pandemic instilled in her the need to continuously brave the odds, and keep a positive mindset. “The lockdown made me look at life in a whole different view,” explains the award-winning actress. In September 2020, her directorial debut ‘Every Woman Has a Story’ premiered on Showmax, the video streaming service from pay-TV giant, MultiChoice Group. The drama series follows the lives of five women (played by Juliet, Pascaline Edwards, Beverly Afaglo, Sonia Ibrahim, and Vanessa Gyan) from different walks of life as they journey through challenges of everyday women in the city of Accra, Ghana. Through it all, they have gained the power to tell their stories of joy, happiness, heartbreak, pain, disappointment and love. Her memoir ‘A Toast to Life’ released in July 2019 is

Season four of ‘Revealed With Bola Ray’ previewed

An episode of the upcoming season of popular lifestyle Television show ‘Revealed With Bola Ray’ was exclusively previewed to a select audience Tuesday evening. Held at Front/Back, Osu, Accra, it also afforded the audience a behind-the-scenes look at one of Africa’s most engaging productions on television. The event was attended by known public figures including Kofi Okyere Darko, and Jay Foley. Scheduled for premiere in July 2019, the South African Tourism-partnered season will include a tour of Vilakazi Street in Soweto, Johannesburg, South Africa, famous for housing two Nobel Prize Winners, Archbishop Emeritus Desmond Tutu and the late Nelson Mandela. Interviews on Kaya FM and South African Broadcasting Corporation (SABC) was also captured in the first episode and behind-the-scenes video. “For me tonight is historic because it is the year of return. Just last week, I was in talks with the Minister of Creative Economy of Barbados and he said ‘We’ve seen the stuff that you

Clare-Hope Ashitey cast as series regular in new American Drama pilot

Ghanaian-British actress, Clare-Hope Ashitey has been cast as a series regular in ‘Harlem’s Kitchen,’ a family restaurant drama pilot by American Television network, ABC. The production is set in a dining restaurant in Harlem and centers on Ellis Rice (played by Delroy Lindo), Executive Chef and patriarch, who runs a successful restaurant with his wife CC (Sheryl Lee Ralph) and three daughters. An unexpected death thrusts the family into turmoil and puts the restaurant’s future in jeopardy as long-buried secrets are revealed. Clare-Hope Ashitey Ashitey  plays the role of ‘Zadie.’ She lives a perfect life, with a perfect little baby and husband. Ivy League educated, she could work anywhere she wants but her her perpetual sense of responsibility brought her back to RICE as the front-of-house manager. The eldest daughter of Ellis and CC, Zadie never wants to disappoint her parents but all of the pressure has lead her into a third-life crisis that could jeopardize everythi